Alan Walker x Corite makes a bold move, bringing fans closer to Web3

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2022-04-16 00:18:04

The world’s leading male DJ and music producer Alan Walker has officially partnered closely with Corite in an effort to bring a new experience to the fan community through Web3 and blockchain.

Alan Walker x Corite brings fans closer to web3

Throughout his career, Walker has always engaged fans through new technology, quality content, products combined with rich storytelling. Alan is continuing to take the bold step of choosing to embark on a long-term partnership with Corite.

Alan Walker shared:

“I have the most amazing fans. While I’m very proud of what we’ve built together, this is just the beginning. This year will be the time to jointly create the premise for the brilliant journey ahead. To me, Web3 and Corite represent what’s right — the only power in music comes from the fans.”

Alan Walker has collaborated with many other artists such as Ava Max, Noah Cyrus, Farruko and Stargate, remixing works from Aviici, Sia, Bruno Mars and Coldplay. His debut album in late 2018 topped the charts, grossing over 3.2 billion streams on the Spotify platform alone. The 23-year-old Norwegian producer is a music pioneer, distinguished by numerous content relationships and music collaborations in the gaming world with IPs like League of Legends, Battlefield, Call of Duty and PUBG. With over 115 million followers on social platforms, 8.7 billion YouTube views and 50 billion streams and videos, Alan Walker is one of the most successful artists today worldwide.

Mattias Tengblad, Co-Founder and CEO of Corite said:

“We are delighted to announce the confirmation of our partnership with Alan Walker. He is the perfect example of how a modern artist can build an extraordinary career through his musical talent and thoughtfulness with his fans. The way Alan and his team built the Walker community is unique and the most vivid proof that the future of music will be determined by the fan community itself. Alan Walker is a role model for thousands of artists and we are delighted to be working with him to build music industry 3.0.”

Corite offers a new level of play for artists and fans in unique ways that are mutually beneficial. Through sponsorship campaigns on Corite, artists can generate additional income, secure funding and advertising support from their followers, and reward their active supporters. they part royalties.

Corite recently successfully raised $6.2 million and closed a successful private sale with many big names in the industry such as HITCO Entertainment, ChromaWay, Kyros Ventures, Kucoin and Charles Goldstuck.

Corite is deployed on the BNB chain and leverages the Play-to-Earn (P2E) model to give artists full control over their content and access to new models of engagement with fans. through NFT, digital items and CO governance tokens.

In November 2021, Corite kicked off its first ever NFT campaign in Times Square with “Emotions” collection Unique by Emery Kelly.

About Alan Walker

Constantly bringing new breath and hypnotic mixes to users, 23-year-old Norwegian DJ and producer Alan Walker is truly a young talent worthy of recognition. Alan Walker joined the music scene at the end of 2015 with his debut single Faded, earning more than 1.3 billion streams on Spotify and 2.9 billion video views on YouTube. As the 19th most viewed music video on YouTube, the single also earned him a BRIT Award nomination for Song of the Year, as well as a Norwegian Grammy Award win in the same category.

About Corite

Corite was founded in Sweden in the fall of 2019 by music giants like Mattias Tengblad and Emil Angervall. Corite is designed to allow artists to receive sponsorship and marketing support from the fans themselves, who will receive a share of the revenue generated by the artist.

Corite decentralizes the traditional record agreement model, allowing independent artists financial and creative freedom to interact with fans. Everyone is a music expert. Great art comes from breaking old norms and rules. Corite believes that the future of the music industry will be driven by the power of fans under the strong influence of Web3 and blockchain.

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