Floki Inu (FLOKI) becomes a sponsor for legendary club SSC Napoli

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2021-11-24 12:50:04

Floki Inu (FLOKI) went on to strike another major sports sponsorship deal with traditional Italian football club SSC Napoli, known simply as Napoli.

Floki Inu (FLOKI) becomes a sponsor for legendary club SSC Napoli

SSC Napoli was founded in 1926 and is one of the most famous professional football teams in Italy. The historic club won its first Serie A championship in 1987 under the guidance of the late football legend Diego Maradona and are currently at the top of the league table for the 2021-2022 season.

According to a November 23 announcement from SSC Napoli, Floki Inu’s brand logo will be displayed on the back of Napoli’s jersey and on LED signs around the team’s stadium for the remainder of the season. present.

The establishment of the partnership with Napoli has enabled FLOKI to further expand its current sponsorship list of football clubs, which includes Kerala Blasters from the Indian Super League and Spain’s LaLiga’s Cádiz. Floki appears to be following a similar route to leading crypto exchange FTX, which has been actively seeking multiple traditional sports sponsorships in 2021.

On the Napoli side, the club did not disclose whether this was a multi-year sponsorship deal or how much Floki had to pay for the partnership. However, the FLOKI marketing department has noted that the sports campaign purpose the project is pursuing is part of its ambition to become the most known and used cryptocurrency in the world.

Immediately after the information was published, there appeared an interesting event from the community, specifically targeting the shirt sponsorship deal for the club Lazio of the Binance exchange. In fact, Lazio is currently only the 6th ranked team in the Serie A championship, and Napoli is “sloppy” at the top of the table.

Besides, the FLOKI team started to have a big push in terms of media since the end of September, with 1.5 million USD for advertising campaigns. FLOKI had targeted the city of London in the UK as a key location through prominent advertisements on transport services in the city, but the move was controversial and attracted the attention of the agency. UK advertising watchdog, ASA.

As reported on November 19, the ASA said it is reviewing a large number of ads in this area to assess whether they violate advertising rules regarding language and misinformation. are not. However, the FLOKI team says their advertisements have been legalized and contain disclaimers regarding the volatility of crypto assets.

Not only that, in early November, Floki Inu also signed a brand promotion contract with boxing star and current world heavyweight champion Tyson Fury. As part of the deal, Fury will appear in the NFT game following the project’s upcoming Play to Earn model called “Valhalla”.

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