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At exactly 00:00 on October 7, Apple’s retail systems and official distribution channels in Vietnam market officially opened pre-orders for iPhone 14 series, including 4 versions of iPhone 14, iPhone 14 Plus, iPhone 14 Pro and iPhone 14 Pro Max. However, only about 30 minutes to 1 hour after opening the reservation, the agents all simultaneously issued out-of-stock notices. Users who order early will receive the device soon from October 14 to here, while those who are “unlucky” to order later will receive the device for longer, expected from October 24 onwards.
For large systems such as Mobile World and TopZone, as noted by the reporter, in the time frame from 0:20, TopZone’s website was suddenly inaccessible due to the sudden increase in the number of users accessing orders. . This system later said that there were nearly 90,000 customers registered to order iPhone 14 series, of which more than 21,000 customers had made a deposit in advance.
FPT Shop and F.Studio by FPT store system also recorded more than 80,000 applications to own genuine iPhone 14. “The attractiveness of the new iPhone in the Vietnamese market is undisputed, but we are very surprised with the number of registered more than 80,000 iPhone 14 series at the system. This is definitely a number far beyond all Expectations about the number of people interested so far”Mr. Nguyen The Kha, representative of FPT Shop system, said.
Sharing with reporters, Mr. Nguyen Lac Huy, representative of CellphoneS system, said that within 30 minutes of opening reservations, CellphoneS recorded more than 10,000 registered customers. Accordingly, this system is divided into 2 installments for customers, in which the first installment will be delivered from October 14 to customers who have ordered before 0:30 on October 7, while the second installment will return from October 24. for guests who book after 0:30 on 7/10. It is known that the division into 2 returns is because the number of devices distributed by Apple in the first phase is very limited.
Regarding the deposit rate between versions, Mr. Nguyen Lac Huy revealed that the purple and silver versions of iPhone 14 Pro and iPhone 14 Pro Max quickly ran out of orders to receive goods early on October 14. The percentage of customers ordering the Pro Max version accounts for 80% and purple is the main color, while other versions such as iPhone 14 and 14 Plus are very little interested.
Refer to the Apple Flagship Store, Apple’s official distribution channel on the Shopee e-commerce platform, iPhone 14 Pro and iPhone 14 Pro Max colors and memory options are out of stock after only a few minutes of opening. For iPhone 14 and iPhone 14 Plus versions, currently customers can still pre-order on Shopee without experiencing “out of stock”. This once again shows the unattractiveness of the regular iPhone 14 series when this year’s version is not equipped with strong upgrades in both design and performance.
For customers who pre-order iPhone 14 series, Apple dealers and distribution channels all launch various promotions such as discounts directly on the price of the device, gifting vouchers to buy directly applied products, special offers. Payment from banks or other payment units and 0% installment offer. Users who deposit iPhone 14 series at retailers will also be refunded if they change their mind.
According to CellphoneS, the “out of stock” on the first day of sale in the upcoming Vietnamese market will certainly happen, many customers with the mentality of not making a deposit but waiting for the opening date to buy often will not be able to buy. goods because the first batch of goods usually only meets the demand for orders (especially the purple Pro Max version). The system predicts that sales growth over the previous generation could increase by 40 to 50%.
iPhone 14 series will officially go on sale in Vietnam from October 14, but the first batch of returns will only have enough goods to deliver to customers who have pre-ordered early on October 14. The next batch of goods is also expected to arrive more, meeting the shopping needs of Vietnamese users at the end of the year.
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