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This electric pickup model will compete directly with the Ford Ranger in the Chinese market in the near future.
The electric pickup truck market is booming in China with many automakers developing and launching new models. Most recently, the electric pickup model Dongfeng Rich 6 EV 2023 was introduced with many notable points in both design and equipment.
Dongfeng Rich 6 EV 2023 is an electric variant of the gasoline-powered Dongfeng Rich 6. Dongfeng Rich 6 EV is a large pickup truck with detailed dimensions of length x width x height of 5,290 x 1,850 x 1,820 mm respectively and a wheelbase of 3,150 mm. Dongfeng Rich 6 EV 2023 has a maximum payload of 905 kg.
Like many Chinese electric cars, the Rich 6 EV is dressed in blue details. The functional interior is a sea of black and gray plastic with a few blue lines to liven things up. The steering wheel on the Dongfeng Rich 6 EV 2023 has a characteristic design, along with a digital dashboard and basic infotainment system.
Dongfeng Rich 6 EV 2023 has two engine options, including a single engine with 163 hp and 420 Nm and a single engine with 177 hp and 450 Nm of torque. With the first engine option, the Dongfeng Rich 6 EV 2023 has a top speed of 100 km/h and a range of 350 km, while the second option gives the car a top speed of 120 km/h and an operating range. 453 km dynamic.
In the Chinese market, the selling price of Dongfeng Rich 6 EV ranges from 269,800 – 329,800 RMB (equivalent to 927 million VND – 1.13 billion VND). Many people believe that this price will make it difficult for Dongfeng Rich 6 EV to compete with competitors in the same segment. The direct competitor of Dongfeng Rich 6 EV in this market will be the Ford Ranger pickup.
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